The importance of following up

As with any company, a lot of time and money can be invested to bring in new customers. Whether it’s Facebook ads, search engine optimisation, press releases, printed adverts, direct …

Why use mentors in business?

Running your own business is an exciting venture, but whether your business is starting off small or you’ve managed to expand – it is inevitable that you will encounter challenges …

How do I write a blog?

We have all sat there knowing we need to do something, but procrastinating about it – for many that describe blog writing! Like most things marketing, it isn’t that you …

What is a Brand?

We often hear the term Brand used by marketing people and business owners.  But do we actually understand what that means? In the dictionary, its listed as a type of …