How do I write a blog?
We have all sat there knowing we need to do something, but procrastinating about it – for many that describe blog writing! Like most things marketing, it isn’t that you …
What is a Brand?
We often hear the term Brand used by marketing people and business owners. But do we actually understand what that means? In the dictionary, its listed as a type of …
How to add a list in mailchimp
We know that mailchimp can be a really useful tool for businesses. But sometimes the basics can be confusing so we will be sharing some how to videos in our resources …
Should I use a printer or a marketing agency or designer for my literature?
Should I use a printer or a marketing agency or designer for my literature? This really depends on you. If you are the type of person to have a strong …
Creating a customer avatar
When it comes to getting to know your customers the best place to start is with the customers you already have that offer the greatest return – this is who …
Which social platforms should I be using?
We often get asked by people we meet, or work with ‘what platforms should I be using as a business?’. It seems to be that everyone wants to either do …
How can I make my products sound interesting?
People often say to me – “But our products are not glamorous or interesting so why would people want to hear from us?” We the answer is – its …
How to write a newsletter your customers will read
With our newsletters the average open rate is 50%, but what’s the secret? I know, even I annoy myself with the word content – but here it is …
Content is KING!
I mentioned previously about the importance of content and this is a corner stone of all marketing materials. You wouldn’t expect to watch a demo in B&Q on how to make …
What marketing should I be doing in 2018?
(PREFER TO WATCH THIS AS A VIDEO? SIGN UP NOW FOR EXCLUSIVE ACCESS TO THE LIBRARY>>>>) Well they say you can’t reinvent the wheel and its true – with everything …