The Inbound Marketing Infographic
Inbound marketing is a practice that generates leads by creating relevant content and experiences. Inbound marketing meets your audience where they are and solves problems they already have while outbound …
How to Create an Ideal Customer Profile
As a recruitment business, you need to be at the top of your game to attract new clients and successfully match top talent with their ideal role. To do this, …
How To Build Your Own B2B Prospect List and Why
Let’s start with, why you should build your own B2B prospect list instead of buying one. When you are busy, buying a business-to-business (B2B) prospect list may seem a good …
5 Things You Need to Review on Your Recruitment Website Today
Every business appreciates the importance of an attractive, authoritative website. Unfortunately, a failure to keep it up to date can undermine its effectiveness. Stale news, outdated blogs and old technology …
Are You Guilty of These Social Media Habits That Are Bad For Business?
Social media has transformed the fortunes of countless businesses across the world. Most businesses are now engaging with social media, either in-house or external, because of its power to help …
10 Ways to Increase Your LinkedIn Post Engagement
Whilst there are various debates about the role of social media when it comes to business, there is no argument that LinkedIn provides the best business to business (B2B) opportunities. …
The Power of Repetitive Marketing
Repetitive marketing is key and not a one time event. This informative article enlightens it’s audience on the power of repetitive marketing and why consistency is critical to the success of any marketing plan.
3 Reasons Marketing Is the New Sales
This year has been a difficult one – difficult years mean that budgets are squeezed, and businesses are having to be selective about where to invest. Teams being pushed to make …
The Grey Line Between Professional and Personal on Social Media
Most professionals in the workplace have grown up with at least an awareness of, if not a presence on, the internet; the growth in use since its creation has been …
Looking for Marketing Help During COVID-19?
I like you am a business owner of a boutique marketing agency who are fortunate to still be working during this pandemic. We work in all kinds of business sectors but …